Lyrical Music Group

Brand & Sync Licensing

Creative Brand Connections

Connecting Music,
Brands, and Opportunities

We specialize in placing artists’ music in the right contexts — from films and commercials to video games and brand campaigns. Our team works to maximize exposure, generate revenue, and build long-term partnerships by connecting your music with the projects and platforms that align with your vision. We handle the strategy, negotiations, and execution so you can focus on creating your art.

Music Placement, Local to Global

We provide full-service sync licensing support — from identifying opportunities and pitching tracks to managing contracts and placements. Our goal is to help artists reach wider audiences while establishing valuable relationships with brands, media, and entertainment platforms worldwide.

With our extensive industry connections and insight, we ensure your music is heard in the right projects, building credibility, revenue streams, and lasting recognition.

Empowering Artists Through Licensing

We focus on every detail that ensures your music finds the right home:

Sync Strategy

Services in
Brand & Sync Licensing

Sync Placement

Identifying and securing opportunities for music to appear in media and brand campaigns.

Brand Partnerships

Aligning artists with companies to create mutually beneficial collaborations.

Rights & Contract Management

Handling licensing agreements, royalties, and usage rights with precision.

Campaign Support

Coordinating promotional and marketing activities around music placements to maximize impact.

About us

Bridging Cultures Through Sound

Lyrical Music Group is a next-generation record label dedicated to showcasing and elevating South Asian musical talent on the global stage. With a strong focus on Punjabi, Desi Hip-Hop, and genre-blending sounds, we bridge the gap between Eastern cultural roots and Western music trends.

Our mission is to empower independent artists, producers, and creators with the tools, strategy, and global reach they need to thrive.